Celebrity stylist Lana Wilkinson to expand her famous footwear brand into the American market

She’s the Melbourne socialite and celebrity stylist behind one of Australia’s hottest footwear brands. 

And now Lana Wilkinson is preparing to expand her self-titled shoe brand abroad.

‘Exciting meetings and opportunities have come about with the shoes and brand to explore, especially during New York fashion week,’ she told Herald Sun.

‘It’s a real pinch me moment. Watch this space,’ she added.

Lana is part of an elite Australian social circle that includes Bec Judd and Michelle Greene, who are behind the activewear brand Jaggad, and WAG-turned-designer Nadia Bartel. 

Lana Wilkinson (pictured) is keen to expand her footwear brand into the American market

Lana Wilkinson (pictured) is keen to expand her footwear brand into the American market

And just like Lana, Bartel has made huge strides with her luxury clothing brand Henne in the last year. 

She showed the line at Australian Fashion Week last May with local fashion stars like Phoebe Burgess and Martha Kalifatidis in attendance. 

‘My inspiration was the ’80s, power dressing, shoulder pads, suits, and YTK,’ she told Daily Mail Australia of the collection.

‘I’ve been working so long behind the scenes and I had my online store, seven years ago,’ she said. 

Lana's pal Nadia Bartel (left) is also keen to break her own fashion brand into the US and UK

Lana’s pal Nadia Bartel (left) is also keen to break her own fashion brand into the US and UK

She added that one day wants to take her brand global.

‘We’d love to expand internationally, not right now, but definitely in future. And we just opened the store in Melbourne,’ she explained.

The mother-of-two also spoke about her American expansion to the Herald Sun.

‘Our plan in the next 5 years is to reach more of an international customer – in the US and UK. [Fashion Week] allows us to meet those buyers and get in front of them,’ she said.

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